{"siteTitle":"TheOtherGuyz","title":"XC40 Recharge VIP Launch","description":null,"header":{"bg":"#16c1b4","image":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2022\/06\/VOLVO-9503-2048x1365.jpg","width":2048,"height":1365,"alt":""}},"partner":{"logo":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2022\/06\/Client-Logos-05.png","width":1358,"height":788,"alt":""},"name":"Volvo","description":"\u003Cp\u003EThe All-New Volvo XC40 Recharge, Pure Electric. \r\u003C\/p\u003E\u003Cp\u003E\u003C\/p\u003E"},"challenge":{"title":"The Brief","description":"\u003Cp\u003E\u003Cspan style=\u0022font-weight: 400;\u0022\u003ETo introduce Volvo\u2019s first fully electric car to the UAE with a concept store that would be a first of it\u2019s kind globally, and set the tone for the future of all Volvo retail stores.\u00a0\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp\u003E\u003Cspan style=\u0022font-weight: 400;\u0022\u003EVolvo and the UAE government share an environmental vision for 2030 and sustainability and climate change are at the forefront of both of their agenda\u2019s. We needed to create a space which not only provided a platform for viewing their new car but tapped into the company\u2019s commitment to becoming fully electric.\u003C\/span\u003E\u003C\/p\u003E\n"},"projectVideo":{"url":"https:\/\/vimeo.com\/664191589","poster":{"src":null,"width":null,"height":null,"alt":null}},"solution":{"title":"The Solution","description":"\u003Cp\u003EWe unveiled Volvo’s first fully electric car, the XC40 Recharge, at Volvo Studio in the UAE. Volvo’s Studio is a global concept store and the first of its kind at the time, setting the standard for all future Volvo retail stores.\u003C\/p\u003E\n\u003Cp\u003EVolvo and the UAE government have a shared environmental vision for 2030 and are committed to sustainability. Climate change is a top priority for both parties.\u003C\/p\u003E\n\u003Cp\u003EIn just two weeks, we developed the storyline and production for the reveal sequence. 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