{"siteTitle":"TheOtherGuyz","title":"Lucid in Red","description":null,"header":{"bg":"#4627d4","image":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2026\/03\/1-LUCID-X-TOGS-8229.jpg","width":2040,"height":1359,"alt":""}},"partner":{"logo":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2026\/03\/lucid.png","width":1500,"height":200,"alt":""},"name":"Lucid","description":"\u003Cp\u003E\u003C\/p\u003E"},"challenge":{"title":"The\tBrief","description":"\u003Cp\u003EDesign a Lucid Valentine’s Day activation to create brand awareness and generate test drives.\u003C\/p\u003E\n"},"projectVideo":{"url":"https:\/\/vimeo.com\/1173906160?fl=pl&fe=sh","poster":{"src":null,"width":null,"height":null,"alt":null}},"solution":{"title":"The Solution","description":"\u003Cp class=\u0022p1\u0022\u003EFor Valentine\u2019s Day, we launched an integrated campaign combining CGI-powered augmented reality with a physical activation at DIFC.\u003C\/p\u003E\n\u003Cp\u003EA visually striking activation 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