{"siteTitle":"TheOtherGuyz","title":"Inspire Action Program","description":null,"header":{"bg":"#4627d4","image":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2022\/05\/190421-25-YT4A-19.jpg","width":2048,"height":1363,"alt":""}},"partner":{"logo":{"src":"http:\/\/yeobos.com\/wp-content\/uploads\/2022\/05\/Frame-7.svg","width":134,"height":30,"alt":""},"name":"YouTube","description":"\u003Cp\u003EReinventing the YouTube event space with a You Tube inspired futuristic utopia.\u003C\/p\u003E"},"challenge":{"title":"The Brief","description":"\u003Cp\u003E\u003Cspan style=\u0022font-weight: 400;\u0022\u003EYouTube Inspire Action is a new YouTube MENA program created for marketers to promote their YouTube for action business. The program\u2019s objective is to deepen the client understanding of the \u201cAlways on\u201d concept and equip them with everything they need to make their video campaigns on YouTube reach full potential.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp\u003E\u003Cspan style=\u0022font-weight: 400;\u0022\u003EOur challenge was to come up with a new look and feel for YouTube\u2019s event environments after the brand decided to move away from the red and black dominated concepts into a more bright and inspiring experience.\u00a0\u003C\/span\u003E\u003C\/p\u003E\n"},"projectVideo":{"url":"","poster":{"src":null,"width":null,"height":null,"alt":null}},"solution":{"title":"The Solution","description":"\u003Cp\u003E\u003Cspan style=\u0022font-weight: 400;\u0022\u003ETOG came up with a creative direction of a YouTube inspired futuristic utopia that instantly clicked with YouTube\u2019s team. We developed the concept over a couple of weeks to make sure the event would be a hit among the attendees. 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